JTI has once again confirmed its excellence in human resources management, earning the Employer Partner certificate for the twelfth time. This recognition, awarded by the SELECTIO Group, is granted to organizations that consistently invest in workplace quality, employee development, and organizational culture.
Their comprehensive HR approach covers all stages of the employment relationship. The company systematically encourages knowledge sharing and development, while employee engagement and satisfaction are regularly measured. Insights gained are used to define clear action plans.
By renewing the Equal Pay Champion certificate, JTI has once again confirmed its commitment to equality and a transparent pay system. The company continuously improves internal reward policies, performance evaluation, and career development, actively contributing to gender equality.
JTI’s reward system is clearly defined, transparently communicated, and linked to performance. Employees who show proactivity and innovation are consistently recognized and rewarded. Special focus is also placed on initiatives supporting employee health and wellbeing.
“Being the holder of prestigious certificates, Employer Partner and Equal Pay Champion, is both an honor and a responsibility. It is important for us to know where we stand compared to other companies. Internally, it motivates our employees, while externally it clearly shows potential candidates the company’s position. We are extremely satisfied with our achievements in attracting new employees and engaging existing ones, as well as significant growth in employee development. Year after year, we strive to implement labor market innovations, especially by considering feedback from our employees. Therefore, I can confidently say that we are truly one of the most attractive employers in Croatia,” said Zoran Kosijer, Director of People & Culture at JTI.
The certificate has set standards of excellence in HR practices and influenced the development of the entire labor market. It promotes the strategic role of HR, process standardization, and the use of measurable performance indicators. Thanks to these changes, HR is increasingly perceived as a strategic partner in business success.
